Scooter Braun

Bio    |    Videos

Inside the Brand of Justin Bieber

Manager, Justin Bieber & CEO, SB Projects

  • How to engage directly with your audience to build support
  • The importance of giving back to your customers and your community
  • Why it has to start with talent: If you aren't uber talented join somebody who is
  • Never Say Never: Bieber was told he'd never play on the radio let alone Madison Square Garden; Learn how he sold out MSG in 22 minutes
  • How to build a grassroots marketing strategy to go directly to your market or audience

Bio

Scooter Braun has quickly and successfully positioned SB Projects as a full-service entertainment company that includes Schoolboy Music, RBMG, Sheba Publishing and management. Scooter Braun also serves on the advisory board for Pencils of Promise, a non-profit organization that was founded by his brother, Adam Braun. Pencils of Promise partners with local communities and other organizations to build schools of early-stage educa-tion in developing nations.

With the success of clients Justin Bieber and Asher Roth, Scooter Braun has earned his role as one of the music industry’s most promising young executives. As Producer of the number one domestic concert movie, “Never Say Never”, Scooter Braun paved his way into the film and television space. With Bieber finishing up his world tour and Roth working on his sophomore album, Braun is expanding his company by signing pop sensation Cody Simpson.



What people say about Scooter Braun

When it comes to understanding today’s marketing, Scooter Braun is undeniably one of the leaders of the New School. He is one of the few people who truly understands today’s new urban market. His tactic of fusing the lifestyle of Hip Hop with Wall Street is definitely forging a path for himself and helping corporations gain an edge in today’s ever changing market place.

- Bryan Barber , Award Winning Music Video Director,



Video Samples








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